Do you want to improve conversion rates and increase sales this year? Of course you do!

Email marketing automation tools can be a great asset to your business. You can manage your outreach and promote your products smoothly.

Yet, plenty of businesses fail to implement it in their strategy. Why? Perhaps they feel it’s a complicated task they don’t have the capacity to carry out. Don’t despair. We’ve created this guide to help you understand everything there is to know about email automation.

Read on to learn about the best email marketing automation tools in 2022.

What Is Automated Email Marketing?

Marketers use email marketing automation to deliver triggered or scheduled promotional emails. It allows internet marketers to send customized messages to prospects and consumers.

There are a variety of newer tactics that some businesses are employing to assist raise income. Try an ecommerce email marketing website to improve your bottom line.

Types of Email Marketing Automation Tools

Automated email marketing can save you a lot of time and effort, so make sure you’re using the best tools available. Here are the types of email marketing automation tools with its features.

HubSpot Sale

This is a great tool for automating your email marketing campaigns. It allows you to create customized email templates, automate your email sending, and track your results.

Constant Contact 

Another great tool for automating your email marketing which offers a wide range of features, including autoresponders, and email list management.


A tool that offers a wide range of features, including autoresponders and powerful segmentation


This is an all-in-one marketing platform that includes email marketing, landing pages, and automation. It offers a wide range of features, including autoresponders, segmentation, and real-time reports.


This is the gold standard for email marketing automation and has been around for over a decade.

Whichever tool you choose, make sure it aligns with your goals and budget. And most importantly, don’t forget to test.

Benefits of Email Marketing Automation

Email marketing automation is one of the best tools you can use to connect with your customers and grow your business. 

You can use email marketing automation to create a more seamless customer journey, to increase customer loyalty. You can save time by automating email marketing tasks, such as segmenting your list.

Also, You can send personalized emails to your customers based on their behavior. Through automated emails, the conversion rates will increase by providing targeted timely messages

Useful Essential Tools in 2022

There’s a lot to keep track of when you’re running a business, and email marketing is one area where automation can make a big difference. 

Email marketing automation tools are effective marketing tools that can help you save time and improve your results. Each of these tools has its own strengths and weaknesses, so be sure to choose the one that best suits your needs.

If you’d like to discover more ways to improve your business this year, check out our other blog posts!